Copywriting & Transcreation for Your B2B Brand
You set the business goals. I’ll help you reach them with copy that drives actions and gets results
As the saying goes, experience is everything
You’ve probably been there. Searching for a copywriter who truly gets the intricacies of B2B sales.
Because let’s be honest: guiding a professional buyer from first contact to signed contract is no walk in the park.
There’s no room for snake-oil tactics or smooth talkers who close with a grin.
And no, “strategic” chocolate placement by the checkout won’t cut it either.
What you need is strategic, persuasive copy that:
- NSpeaks directly to your client’s professional needs.
- NMatches where they are in the buying process.
- NIs backed by solid arguments and data.
- NNudges your client to take action when they're almost there.
Now add international sales into the mix, and things get even trickier. Because speaking your client’s language isn’t enough; you also need to understand their culture.
Otherwise, you’re just one translation fail away from becoming the next “Fartfull” sofa (IKEA must have been thrilled).
Selling B2B is a different beast. You only really get it if you’ve lived it.
With Over 15 Years of B2B Sales Under my Belt, I’m Your Girl
Working with both multinationals and SMEs, I’ve seen what works, what flops, and what seals the deal.
Back when I was an export director, I:
- Built a sales network in 50 countries.
- Took part in nearly 100 international trade fairs.
- Signing distribution deals with businesses of all sizes.
That experience taught me one thing above all: words matter. The right message at the right time can make or break a deal.
That’s the insight I bring to every project.
Whether it’s website copy, brochures, or corporate folders in up to 5 languages, I write with one goal in mind:
To move B2B buyers from interest to “I’m in”.
Since pivoting to copywriting, I’ve helped SaaS startups, luxury brands, HR firms, public institutions, pharma companies, and insurers do just that.
Different industries, same challenge: Crafting clear, persuasive messages to attract qualified leads and drive sales.
And Now,
Let Me Tell You Where I Come From
“There’s no place like Spain.”
That was my dad’s favorite line, so often repeated it felt like Chinese water torture. And I used to think:
“How does he know? He’s never even crossed the Pyrenees!”
After years of hearing it, I felt the urge to do the exact opposite.
At 17, I set out to see the world, Phileas Fogg-style:
Que si:
- Studied Arabic course in Tunisia.
- Worked as an au pair in London.
- Interned as an interpreter at the Mayo Clinic in Minnesota.
I’d jump at any excuse to pack my bags.
And what did I bring back?
- NFluency in 4 languages and bits of others (I can even mumble in Afrikaans).
- NA taste for international cuisine (don’t ask me for paella, but my curry will blow your mind).
- NA suitcase full of stories (that’s where the storytelling magic come from).
- NHands-on negotiation skills (nothing teaches you the art of persuasion like haggling in a Moroccan souk).
- NA deep appreciation for cultural nuance (which is why I specialized in transcreation).
What’s next on the map?
No idea. But my suitcase is always half-packed.
Because every day, I’m more eager to help businesses like yours reach new markets.
WORD BY WORD
In Spanish and English
Crafting copy that communicates your message and boosts your sales across borders